EggDee is one of those stories that has the power to make you weep, smile, and inspire you to do a lot more in life. Just like every beginning, this story also starts with struggles and hard times. EggDee had it all. But the success and appreciation that follow make all the hard work worth it. Read on to find out what was the story behind EggDee and all the appreciation and recognition it received over the years.
Motivational Story Behind Starting EggDee
Sanjay’s father passed away when he was only 14 years. Being the eldest one in the family, he had too many responsibilities to shoulder. He had a family of 4 members; he realized he had to do something to at least feed them and keep them safe.
As much as his mother was in a state of shock, he was equally confused, as he was too young to be quick with a decision. But he couldn’t stay without work for long. He knew his responsibilities in the family so he left education to support his family. A huge huge sacrifice indeed.
He started selling pani puri and repaired punctured tires. Sanjay divided his work. He used to do something or the other every day and get daily wages, but that wasn’t enough to feed 4 stomachs every day. Soon he understood he had to or do something that assured stability.
The Beginning of EggDee
One fine day, Sanjay noticed a crowd around an egg stall, but he never had the idea of people loving eggs so much. He observed the crowd for a while and saw that it was the same or more with every passing day. That is when this beautiful and brilliant thought of beginning EggDee crossed his mind. The idea was to start his egg thela so he borrowed some money from his aunt to buy the basic things.
Coming from a typical Brahmin family where garlic and onion are taboo, things started getting hard for him. But nothing could stop him from doing what he wanted. After all, he was against letting his siblings give up on education like him.
The next day, he started making omelets. But ended up burning some of them and making scrambled eggs out of some. But his dedication and efforts remained constant. He kept on trying until he got the perfect omelet after 2 days. To start his thela, he borrowed Rs.600 and began.
His relatives were against what he was doing, but he did it, anyway. They even passed mean comments at him, but all he knew was that he had to make money by hook or by crook. The first day wasn’t great as he had only 5 customers but he had hope. But slowly he started getting more customers. 4 of his regular customers told him he was too good at what he was doing and that filled him with immense joy and happiness. They also told him he was great at communicating, so he started having conversations with his customers.
The Success Story of EggDee
Soon enough, several people started coming to his thela and became regular. While some of them gave him tips on cooking, others provided him with ingredients; bringing them from their homes. And with all the support he received, he started growing and getting better.
He also started experimenting with cheese, garlic paste, and other spices. And while experimenting he came up with a unique and mouthwatering dish called Egg Pizza and it became his specialty too.
Right after this, his business prospered, and he had earned enough in 5 years to rent a shop for the same. Sanjay’s mother was happy and proud of him. He once told his mother that he wants to name his business EggDee as it rhymes with McD and will strike a chord with people.
Standing in the 30th year of his business, he proudly says that his business helped him buy a house for his mother and help settle his siblings. His son who completed his MBA is now helping him to expand his business. And his thela business now has 8 branches across Jaipur. EggDee is present in North India as well. What a cheerful story, right? Starting at 14 with no money and feeding thousands of people now.
If you liked this story, read about Masala Tokri, a hobby-turned startup by a mother-daughter duo that aims for a 1 crore turnover.